The Brand Name
After coming up with various names for sports company, we decided that we liked the idea of relating it to a big cat much like what Puma have done.
We decided that we like the ideas of 'tiger' as the animal gives the right connotations that we wanted to our brand such as powerful, strong and fast, these are also attributes that athletes desire so we concluded that a tiger was a really good option.
We then played around with the word and letters, as we thought just 'tiger' would be quite dull so after a while we came up with 'TGR'.
We feel its a really effective name; short, sharp, easily read and understandable, perfect for a sports logo.
After coming up with various names for sports company, we decided that we liked the idea of relating it to a big cat much like what Puma have done.
We decided that we like the ideas of 'tiger' as the animal gives the right connotations that we wanted to our brand such as powerful, strong and fast, these are also attributes that athletes desire so we concluded that a tiger was a really good option.
We then played around with the word and letters, as we thought just 'tiger' would be quite dull so after a while we came up with 'TGR'.
We feel its a really effective name; short, sharp, easily read and understandable, perfect for a sports logo.
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